What Makes Green Mountain Special?

In such a competitive industry, that Green Mountain Coffees grew so fast is nothing short of amazing. So, how did they manage to make such an impact? It probably had a lot to do with their strange mixture of selections and flavors. Since the big guys pretty much have your average decaf and house blend type offerings locked up, Green Mountain Coffees went a completely different direction. Some of their blends are fairly mundane, with breakfast blend, French roast, and "Our Blend", which is their version of original, mixed in with their greater than 100 various coffees.